MyProtein social content

MyProtein fuels the ambition of those on a health and fitness journey and the brand recognises that their social content needs to reflect this mission. We teamed up with the fast-growing company to demonstrate their extensive expertise with a series of educational infographics.

With the aim of supporting anyone regardless of their skill level, the illustrations were informative, engaging and quickly racked up thousands of shares and comments.

Additionally, MyProtein acknowledges the importance of good video content. Their in-house series, Lifting The Weight On, interviews a host of recognizable people about their fitness and nutritional habits. Using a development of MyProtein’s brand identity, we helped to juice up the series by creating a short and sweet title frame. This helped to elevate the content, whilst also giving it a strong family resemblance that their audience could get behind.